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July 2008

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« May 4, 2008 - May 10, 2008 | Main | May 18, 2008 - May 24, 2008 »

May 16, 2008

Favorite Online Marketing Quotes

Online marketing, like any other field, churns out its share of aphorisms and quips. This is a great collection of things that will bring out a big grin on inner online marketing geek (thanks JP for sending it along!):

Link: Favorite Online Marketing Quotes.

My favorite: “Being #1 on MSN is like being Valedictorian of summer school.” — Craig McDonald

May 15, 2008

Jeffrey Morgenthaler, 21st Century Cocktail Crusader

My first encounter with the legendary Jeffrey Morgenthaler was at Eugene's now-defunct Bamboo (where El Vaquero is now, at 5th Street Market). My friend Lindsay and I would occasionally nip down there for a cocktail, sushi and some conversation.

While I'm more of a beer and wine person, Jodie and I have definitely been getting a bit more into mixed drinks. The article below is not only on Jeffrey though. It is also about how mixed drinks, like beer and wine before them, are going through a renaissance — and how a master mixologist like Jeffrey, like a devotee of any art, is helping to bring the cocktail the respect and quality it deserves:

Link: MIXOLOGIST LETS IT POUR: The Register-Guard, Eugene, Ore..

"Jeffrey Morgenthaler is a man on a mission, and he’s carrying on his crusade these days from behind the well-stocked bar at Bel Ami Restaurant and Lounge at Midtown Marketplace, on Willamette Street in just-south-of-downtown Eugene. The mission — and not only has he already accepted it, he helped start it — is “to put Oregon on the map by being on the forefront of ‘craft’ bartending,” which means “putting out world-class cocktails” and getting bartenders all over the state to sign on to do the same thing."

By the way, you'll currently find me quite at home with one of the following:

  • Whisky sour
  • Margarita (Cafe Soriah on 13th and Lawrence does a great Margarita)
  • Rusty Nail (equal parts whisky and Drambuie)

How to Build an Online Community

The folks at Flickr have a pretty sweet community going on, and the driving force behind it is a corporate ethos that knows to leave well enough alone. This hands-off approach is very interesting to me, in laying only the most basic ground rules and expectations, and letting everything else develop from there.

Link: A List Apart: Articles: Community: From Little Things, Big Things Grow.

People don’t like being told what to do. We like to explore, change things around, and make a place our own. Hefty design challenges await the makers of websites where people feel free to engage; both with the system itself and with each other. Embrace the idea that people will warp and stretch your site in ways you can’t predict—they’ll surprise you with their creativity and make something wonderful with what you provide.

Posts? What Posts?

Hi, I'm a dork.

I'd done up some posts one day and had intended to "schedule" a bunch of posts for the week. Turns out, I didn't set the right widget to the right thingjiggy, so things have been very very quiet.

Posts on the way. My bad.