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July 03, 2008

Why You Shouldn't Blog

You can't help but check out something with a title like that — "Why You Shouldn't Blog". Indeed. And there are many good reasons. You don't know what to say, you don't know who's going to take care of the writing, upgrading, maintaining, fixing, community response, all that sort of thing. There are a lot of good reasons for anyone, from an individual to an organization, not to blog. Or, at least, not to blog yet — these video tips are also good food for thought for what anyone needs to consider before doing a blog for the long run:

Link: Online Marketing Tips Video: Why You Shouldn't Blog from Search Marketing Gurus | Search Marketing Tips, Advice, Strategies & Tactics From Internet Marketing Professionals.

"There is a lot of excitement around launching a blog or the idea of a blog, but sometimes companies need a bit of a reality check before setting foot into the blogosphere"

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